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once you have Google Analytics set up on
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your website you can have the system
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alert you to certain activity on your
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site maybe there’s been a spike in
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traffic or maybe there’s been a decrease
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in traffic maybe there has been an
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unusual amount of activity to a
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particular thank-you page where you have
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a download when those cases happen you
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can actually have Google Analytics send
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you a custom alert and in this video
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we’re gonna show you how to create those
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custom alerts what you’ll want to do
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first is you want to go to your admin
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panel and then when you go all the way
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over to the right side you’ll see that
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there is a link there for custom alerts
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now when you click the custom alerts
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what you’re going to do is you’re going
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to click new alert and then you’re going
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to give your alert a name now you could
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have the set up for one or all of your
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sites and what you’re going to do is
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you’re going to then decide the time
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period so you might say on a specific
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day you want this alert to happen and
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the email to be sent so you would
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actually then set up your email and then
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include any other emails that you want
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to have see the alert perhaps you have
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an outsourcer or you have someone you’re
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working with or partner and you want
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them to get the email also you can also
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set up your mobile device in order to
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receive a text message when the alert
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takes place now we’ll need to go and
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take a look at the alert conditions to
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configure the actual email now what we
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can do is we can decide on what kind of
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traffic it’ll actually give us we can
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have it to be all traffic or we can
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narrow it down by any of these menus we
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can alert when certain events happen
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with either sessions with users with
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pageviews with a bounce rate with an
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average session duration or new sessions
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in this particular case we’re going to
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say that we want something to happen
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when there is a specific number of
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pageviews now we’re going to do is we’re
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going to say that we want this alert to
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happen if the pageviews are going to
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increase by more than we’re gonna say by
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100 visitors when a certain comparison
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is made now we can have the previous day
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we can have the same day in a previous
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week or the same day in the previous
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year we could say that if your pageviews
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happen on the previous day we want to
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have an alert sent to us and so once we
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have the alerts set up what we’re going
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to do is we’re going to click Save alert
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and of course once we have one alerts
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set up we can set up as many alerts as
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we like according to what we actually
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want to see so again all we’ll need to
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do is we need to give the alert a name
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but the most important thing will be
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what we want to actually see maybe you
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want to actually see if there is a
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bounce rate increasing by a certain
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value and maybe perhaps we might say
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that we want the comparison time will be
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the previous day so again there’s a lot
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of flexibility where you can actually
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have your Google Analytics end you an
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email when something is happening that
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you’ll want to take note of inside of
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your website system okay so with that
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thanks and I will see you in another
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video